As a PR News Top Women Motivator Award Recipient, Liz has had lasting impact on her teams, clients and the broader health landscape. Her ability to partner with her clients and her colleagues to build campaigns and platforms that help consumers live healthier lives is what makes Liz a top health practitioner. 

Her career spans across a wide range of categories including family health, women’s health, skin health, med device and digital health. She has created advocacy campaigns, shepherded FDA clearance news, strategized category changing consumer product launches, and developed thought leadership and scientific communications platforms. 

In her time at Kaplow, she has led award-winning campaigns on behalf of hearing leader HearingLife to raise awareness on the critical importance of hearing health as well as quip, the challenger oral care brand whose mission is to make the best oral care products accessible and fun. For nearly a decade, her team has supported the fundraising efforts and research impact of the Breast Cancer Research Foundation, the leading breast cancer research organization globally. She elevated CVS Health’s message of challenging the pink tax on period products nationwide, and built credibility and authority for Wisp as a leader for women’s reproductive rights. 

She leads a division rich in diversity of experiences and perspectives that thrives on the fast-paced, ever-changing health and wellness landscape. She is a member of Kaplow’s TREE Committee, dedicated to maintaining an agency culture of trust, respect and personal growth.

Liz began her career in communications after attending the University of Minnesota.